Narrative Craft

Craft is how the grounded material is rendered into prose a reader will actually read.

Voice

• craft-voice-consistent: Voice and tone MUST stay consistent within a story and fit the channel — a social build-journey post, landing copy, and a press-style narrative read differently.

Concision

• craft-concision: Prose MUST be signal-dense — cut filler, prefer the concrete over the abstract, and never pad to length.

Audience Fit

• craft-audience-fit: The register MUST match the reader — a fellow developer versus a prospective customer — with jargon calibrated to that audience.